As a whole, I helped define and refine Lash Affair's brand. Their content hierarchy is now more understandable and their brand is trendy. They are now serious contenders in the lashing business.
I created a monogram logo that could be used on their packaged products like their lash boxes. It is modern and timeless.
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Highlighting Lash Affairs many lash types
Product highlights the product as the pokadot within the banner ad, while the lash adhesive brands cycle through
A collaborative, fun, team driven project
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